We are looking for an experienced SEO Manager who will improve the company’s website visibility and rankings on search engines. This role involves developing and executing effective strategies, identifying opportunities for improvement, and staying on top of industry trends. The ideal candidate is highly organized, detail-oriented, and has excellent communication skills.
In this role, the ideal candidate must continuously research and monitor performance metrics and analytics to measure campaign success. They must interpret the data appropriately to make informed decisions.
Roles and Responsibilities
- Develop, implement, and monitor effective SEO strategies to increase website visibility.
- Conduct keyword research, content optimization, link building, and other initiatives.
- Create detailed reports on search engine performance metrics and analytics.
- Stay up to date with the latest trends and changes in the SEO industry and identify new opportunities for improvement.
- Work closely with web developers and content writers to ensure the website is optimized for search engine algorithms.
- Ensure that existing content is up-to-date and help create new content that adheres to SEO guidelines.
- Optimize SEO tags and metadata.
- Work with PPC campaigns to increase website visibility and engagement and reduce costs associated with advertising.
- Delegate tasks and oversee the execution of tasks.
- Act as the point of contact for clients on all matters related to SEO.
- Provide guidance and insights on the best strategies to improve website ranking.
The role of an SEO Analyst requires a mix of technical and creative skills. The ideal candidate will have the following:
- Bachelor’s degree in computer science, web development, or a related field.
- At least 1 year of experience in SEO.
- Hands-on experience with website optimization, link building, and content creation.
- Knowledge of SEO tools such as Google Analytics, Search Console, and SEMrush.
- Strong knowledge of HTML, CSS, and other web technologies.
- Excellent written communication skills.
- Strong working knowledge of webmaster tools and analytics.
- Analytical skills with the ability to interpret analytics data and make strategic decisions based on the results.
- Ability to work well under pressure and meet deadlines.
- Ability to handle multiple tasks and shift priorities.
- Strong problem-solving skills with the ability to come up with innovative solutions for improving website ranking.
- Passion for SEO and digital marketing.
- Ability to identify opportunities for improvement and lead the team in the right direction.
- Experience: 1-2 years
- Location: Calicut